At CES 2020, alongside LG and Panasonic, Dolby will introduce Dolby Vision IQ – which extends the benefits of Dolby Vision beyond HDR by intelligently optimizing picture quality experiences for viewers in any room at every moment, all without consumers picking up their remote.
Dolby Vision IQ uses Dolby Vision dynamic metadata and the ambient light sensors inside the TV to detect how bright or dark a room is, intelligently displaying every detail of the content so it looks its absolute best. It can also inform the TV what is being watched so when a consumer switches channels, the TV will modify its settings to ensure images are displayed exactly as they should be seen. Without Dolby Vision metadata, TVs are guessing rather than making intelligent scene-by-scene optimizations.
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